Independent thinking. Integrated execution.

Big ideas.Real-worldimpact.

I’m Waqas Rashid. I bring marketing, artificial intelligence and business together to turn ambition into action.

Waqas RashidStrategist. Creator. Entrepreneur.

New editorial portrait of Waqas Rashid in a navy blazer
24.86° N · 67.00° EWaqas Rashid

A strategist’s mind. A founder’s drive.

Scroll to discoverKarachi, Pakistan · Working globally
A career in motion

Ideas are the start.
Execution makes the difference.

11+Years in digital marketing
3P@SHA & APICTA awards
5Businesses & ventures

01 /A little about me

THE PERSON BEHIND THE WORK
Waqas Rashid, CEO of Media Rights Hub and Founder of Premier Global Sourcing Ltd
Perspective meets practice.

The bigger picture. The details that make it happen.

Good ideas matter. Making them work in the real world matters more.

I’m a marketing and AI strategist, CEO of Media Rights Hub, and Founder of Premier Global Sourcing Ltd. My work connects brand building, creative production, digital growth and international business.

From shaping a brand’s next move to protecting the content it creates, I bring strategic thinking and hands-on execution to the same table.

More about my journey

Experience across brands, platforms & markets

Zam Zam ElectronicsMarketing, business development & content rights
MobiTising & KoyalDigital marketing & content-platform growth
Red Ox Fashion · LondonE-commerce marketing consultancy

02 /How I can help

CONNECTED BY DESIGN

The thinking. The making. The momentum.

One connected approach to the challenges that sit between a business and its next stage of growth.

Find your next move
01

Brand & digital growth

Bring clarity to your positioning, audience and marketing priorities. Build a practical direction that connects your brand story with the people you want to reach.

Brand strategy / Digital marketing / Go-to-market

02

AI content & creative production

Turn your product, service or story into compelling visual content. Combine creative direction, AI-assisted production and a consistent brand voice across your campaigns.

AI advertising / Video & visuals / Creative direction

03

Paid media & performance

Connect creative, targeting and measurement across paid campaigns. Focus on the full customer journey, from the first impression to a meaningful business enquiry.

Google & Meta ads / Campaign strategy / Reporting

04

Copyright & content protection

Manage content-rights issues, copyright claims, takedown responses and platform appeals. I handle copyright and content-related legal issues for Zam Zam Electronics, Abdul Ghafoor and Muhammad Shakoor.

Content rights / Copyright issues / Platform appeals

05

Sourcing & business development

Move from a commercial requirement to a coordinated plan. Through Premier Global Sourcing Ltd, connect product sourcing, supplier communication, international trading and logistics coordination.

Global sourcing / International trade / Partnerships

03 /Built with purpose

THE ENTREPRENEURIAL SIDE

Ideas become businesses. Businesses create possibilities.

Five ventures, connected by a drive to create, connect and build.

04 /Recognition & continuous learning

ALWAYS MOVING FORWARD

Experience that speaks. Recognition that matters.

Industry recognition associated with my work on Koyal, alongside a commitment to keep learning as technology evolves.

Gold Award

P@SHA ICT Awards

Koyal · Best Entertainment Regional Platform

Merit Award

Asia Pacific ICT Alliance · Hong Kong

Best Entertainment Regional Platform

Bronze Award

P@SHA ICT Awards

Koyal · Music Streaming Platform

Also listed on my professional profile: Mobitising’s Google Partner recognition (2024) and a successful product launch certificate from the Federal IT Minister (2023).

STAY CURIOUS. KEEP BUILDING.

Learning across marketing, artificial intelligence and technology.

HarvardXGoogle SkillshopLinkedIn Learning

05 /Your next move starts here

GOOD CONVERSATIONS START GOOD WORK

Let’s build what’s next.

Have a brand to grow, a story to create, content to protect or a business opportunity to explore? Tell me what you have in mind.

waqasrashid4@gmail.com

Karachi, Pakistan · Working globally

Tell me what you’re thinking.

Your details are used only to respond to your enquiry.

Selected professional learning

Curiosity is part of the work.

Learning across marketing, artificial intelligence and technology.

SEO FoundationsLinkedInDecember 2021
SEO: Keyword StrategyLinkedInDecember 2021
SEO: Link BuildingLinkedInDecember 2021
SEO: VideosLinkedInDecember 2021
Artificial Intelligence for MarketingLinkedInNovember 2021
Digital Marketing FoundationsLinkedInNovember 2021
Google AnalyticsGoogle Digital Academy (Skillshop)September 2021
CS50’s Computer Science for Business ProfessionalsHarvardXJuly 2021
Microsoft Software EngineeringNational Cyber Training ProgramJuly 2021
Network Defense and Cyber OperationsNational Cyber Training ProgramJuly 2021
View my LinkedIn profile

Your information

A conversation, with care.

Information you share through an enquiry is used to respond to your request and discuss potential work. Please avoid sending sensitive personal documents through this form.

WhatsApp and LinkedIn operate under their own privacy policies. For questions about your enquiry or to request deletion of correspondence, contact waqasrashid4@gmail.com.

Achievement gallery

Group photograph at the P@SHA ICT Awards 2022 in Lahore
P@SHA ICT Awards — Lahore · 2022